Bookmark: Automating and opening up product planning

December 17, 2007

Here is an interesting post by Christina Noren, Automating and opening up product planning. Yet another example of a team trying to hack and integrate a few existing tools to build a useful product management flow. The problem I have been describing in my earlier post, Think bigger, Think Agile Product Management. Seems like many teams face the same inconvenience and some new, more integrated tools could help.

So the experiment: We’re hacking Jira, our bug tracking system, in order to automate the entire product planning and marketing process and facilitate real-time communication back to customers, internal stakeholders and even the community at large via our public roadmap. 

This means that we setting it up to automatically bring enhancement requests from our SugarCRM system into a PM work queue within Jira; asking PMs to enter call reports and market datapoints; linking all of these to problem statements;

What I especially like about this post is that it confirms our efforts with our project Yoxel Systems. Yoxel is exactly that integrated system: request tracking, release planning/tracking, key CRM capabilities, and even customer portals! And if you really like your Jira, Bugzilla, Mantis, GNATS, Yoxel can connect to them too.

Customers with enhancement requests tracked through the support portal will be able to see how they’ve been triaged, how the problem has been interpreted, and what requirements are at what stage of delivery to meet the request.The public roadmap will be maintained in real time, with the potential for drilldown into more of what’s behind each listed feature. 

Once again, Bridging the worlds of PLM and CRM  seems to be creating value and helping you build better products.

Check out our demo accounts as http://yoxel.com

One Response to “Bookmark: Automating and opening up product planning”


  1. […] have pointed earlier to the effort started at Splunk in my post Bookmark: Automating and opening up product planning . It is quite interesting to see what they are trying to do. Once again, I am just glad […]


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